Back Geneva Produces Song to Encourage Change in the World
July 07, 2022
Geneva Financial Home Loans (Geneva) announces the release of a professionally produced song, ‘Good Human’, in support of their BE A GOOD HUMAN initiative to inspire change in the world through human action.
The direct lender with locations in 46 states started the ‘BE A GOOD HUMAN’ initiative in 2019 to highlight the importance of treating others with kindness, respect, and love. Now, the initiative is a driving force behind what it means to work with Geneva. Geneva’s #1 Core Value is to “Be Human”, their way of adding a personal touch to the Mortgage Origination experience that can’t be found anywhere else.
The song, written and produced by Geneva’s chief marketing officer, James Polinori, and recorded by incogniX, releases today, July 1st, 2022, on Spotify, iTunes, Amazon, and all streaming platforms with a percentage of iTunes sales going to the Geneva Gives and BE A GOOD HUMAN charitable initiatives.
“Whether in the office or off the clock, everyone at Geneva believes in the importance of giving back and sharing real-life examples of kindness with the people around us” Polinori stated about the release. “This song is our way to continue spreading the message and encourage people to make change in their communities.”
Geneva’s BE A GOOD HUMAN initiative has provided grants and support for multiple charitable organizations including Autism Speaks, Beat Street AZ, Cloud Covered Streets, RV’s For MDs, and others.
Stream on Spotify:
https://open.spotify.com/track/1GMKE0R2ctdtxA9yLyR5uG?si=571f3385804045a3
Charitable Purchase on iTunes for $0.69:
https://open.spotify.com/track/1GMKE0R2ctdtxA9yLyR5uG?si=571f3385804045a3
Founded in 2007 by Aaron VanTrojen, Geneva Financial is a direct mortgage lender headquartered in Chandler, Ariz., with more than 130 branch locations in 46 states. To learn more about Geneva Financial, visit www.GenevaFi.com.
